A little background
Owned by Repeat Technologies, Repeat.gg is an online tournament platform where participants can compete for real cash or prizes in their favorite video games. It works by automatically tracking gameplay results during specific tournament times, so all participants need to do is sign up and connect their account for their game of choice to enter and play. Repeat.gg offers tournaments in a range of games including League of Legends, Fortnite, Dota 2, PUBG, and many others.
The brief
The team at Repeat Technologies approached GAMURS Group to leverage its sizable esports audience via Dot Esports and Upcomer to promote Repeat.gg’s League of Legends tournaments. This was a mixed campaign which encompassed a variety of website skins, content articles, and social media posts. The goal was to target League of Legends fans with a focus on showcasing the simplicity of the platform, signing up, and getting started in a tournament. GAMURS was able to deliver amazing results across the three bespoke offerings.
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